Posted: May 20, 2004

Triathlon: Degree Renews As Sponsor Of Ironman USA Events

CLERMONT, Fla. – The makers of Degree, and Ironman North America, the company that puts on six Ironman and Half Ironman events in the US, are pleased to announce a two-year extension to their current relationship. Degree will be the exclusive antiperspirant/deodorant of Ironman North America, and extends a comprehensive program that fuels participation for Ironman events while bringing Degree's "Kicks-In In The Clutch" personality to life.

Degree will continue to Title the “Degree of Difficulty” sections of each bike and run course, and will support athletes by providing course maps, and inspiring messages at the most difficult parts of the courses. They will also continue to offer the “Degree Misting Station” on each run course to provide relief to the athletes as they attempt to finish the races.

“We are very happy to have Degree continue their partnership with Ironman North America for the U.S. events for the next two years,” said Ironman North America President Graham Fraser. “They offer unique added value to our Ironman events and their commitment to triathlon in general is helping to promote the sport.”

Ironman North America is a premier triathlon event company, putting on seven Ironman and Half Ironman races throughout the U.S. and Canada. Ironman North America is a privately owned company, formed in 1999. For more information on Ironman North America events, log onto www.ironmannorthamerica.com.

For more information on Degree Ironman, log onto www.degreeironman.com.