Posted: February 2, 2005

Athletics: Running USA Conference 2005 This Week in San Diego

This week, more than 230 leaders in the business and sport of road running representing over 140 organizations, companies and races will attend Running USA 2005: The National Conference for the Running Industry, powered by The Active Network and National Sports Network.

Running USA 2005 will be held Thursday-Saturday, February 3-5 at the Paradise Point Resort & Spa on Mission Bay in San Diego, Calif.

An outstanding slate of speakers and a series of special vertical workshops will be presented including:

SPEAKERS
* Melissa Johnson, Executive Director, President's Council on Physical Fitness
Challenge to Improve Health and Fitness in America
* Rick Geswell, Team in Training
Running for a Cause and Giving Back to the Community
* Courtney Page Ferrell, PLAY
Breakthrough and Creative Marketing Solutions
* Andrew Hersam, Publisher, Runner's World
Recent Trends in Road Racing
* Jeff Bail, Senior Vice President, Devine Racing
The Marketing and Branding of the Running Industry in the 21st Century
* Professor Michael Mondello, Florida State University
Economic Impact of Sports on a Locality
* Laren Ukman, Managing Director, IEG
Sponsorship Trends and Best Practices
* Phil Olsman, NBC Producer
The Mechanics of Producing Dramatic Running Television

WORKSHOPS
* Media Summit
* Race Production Roundtables 
* Specialty Running Stores 

The sport's spectrum of "movers and shakers" will be attending including representatives from Nike, adidas, ASICS, Brooks, Saucony, Fila, New York Road Runners, Elite Racing, Devine Racing, Atlanta Track Club, City of Los Angeles Marathon, Bolder Boulder, Boston Marathon, Houston Marathon, Bix 7, Twin Cities Marathon, Honolulu Marathon, Army Ten-Miler, Runner's World, Running Times, Cool Running, ChampionChip, Winning Time USA, IEG, Life Time Fitness, MarathonFoto, Maxwell Medals & Awards, Brightroom, Salmini Films, Spenco, Gatorade, Team in Training, USATF, AATRA, Deckers, Fleet Feet, Afterschool Alliance, RunTex, SureShip and Disney Sports.

For a list of attendees visit RunningUSA.

On Friday night, an awards banquet - presented by the National Sports Network - will introduce the second class of the Running USA Hall of Champions and a live auction also will be held. On Saturday night at Sea World, the Competitor Endurance Sports Awards will be handed out.

Find more Running USA 2005 Conference and Running USA information at: RunningUSA.org or call Ryan Lamppa at (805) 696-6232.

Ryan Lamppa, Running USA Media Services Director
385 Oak View Lane
Santa Barbara, CA 93111

(805) 696-6232, fax (805) 967-5958
Ryan@RunningUSA.org
www.runningusa.org.