Posted: July 20, 2005

Athletics: ING Miami Marathon To Host CEO Marathon ‘Latin American Championship’

BOULDER, CO – CEO Challenge LLC is pleased to announce that the ING Miami Marathon will be the site for the 2006 CEO Marathon ‘Latin American* Championship’, and the first announced event to kick off the CEO Marathon Challenge program worldwide.

A CEO Marathon Challenge event will be run in conjunction with the ING Miami Marathon on January 29, 2006, with the objective of crowning the top Latin American* CEO Marathon runners. The CEO Marathon Challenge is open to any CEO, Company President, or corporate Chief Officer (min. annual gross revenue of US $5 million), with Latin American* CEOs competing to be named as champion in four categories: Female; Male over 50 age group; 40 – 49; and under 40.

The top three in each category will receive special awards, and the best will be ranked against CEOs racing at other CEO Marathon Challenge events around the world.

The CEO Marathon Challenge program is designed as a ‘competition within the competition’ for CEOs and Company Presidents, and includes a complete program of on-site coaching, VIP passes to all events, the opportunity to get to know fellow CEO marathon runners, and a race day program focused on looking after the family or guests of the competing CEO. The program is similar to the very popular CEO Ironman Challenge events that have been offered at various Ironman races around the world for the previous five years.

Some of the major benefits associated with the CEO Marathon Challenge include:

• Guaranteed entry to the ING Miami Marathon, even if closed to the general public
• CEO Marathon Challenge racing uniform and casual clothing
• Two nights luxury accommodation at the Hotel Intercontinental, the only luxury hotel overlooking the race start and finish
• Rooms for CEO competitors have been booked on the CLUB level, and includes breakfast, a business center, and hors d'ouvres all day
• Invitation to the Friday night Happy Hour Party at Bongo’s Cuban Café (owned by Gloria Estefan)
• Guided Saturday morning pre-race warm-up, racing tips, and Q&A with Olympic Marathon Champion Frank Shorter
• Invitation to an exclusive CEO Marathon Challenge lunch on Saturday, hosted by ING, at the Mandarin Oriental Restaurant Azul (top-rated restaurant at the only AAA 5-Diamond hotel in Miami)
• Transportation to and from all official functions
• Invitation to the VIP Pasta Party on Sat night
• VIP Finish Line credentials for families of CEO competitors
• Staff that is dedicated to looking after the needs of the CEO’s family and guests on race day, including help with meeting their athlete at the finish line
• VIP tent admittance (food, drinks, comfortable surroundings) for CEO athlete and families / guests on race day
• Charity contribution on behalf of CEO competitors to the Prostate Cancer Foundation
• Biography (with company logo and link) on each competitor on the www.ceomarathonchallenge.com web site, and in an official printed program distributed to CEOs and the media on site
• Positive PR for the CEO competitors and their companies
• Use of the CEO Marathon Challenge logo in marketing materials

The CEO Marathon Challenge program will run from Friday, January 27 to Sunday, Jan 29, 2006 and the all-inclusive price is $1,750. To enter, download an application at www.ceomarathonchallenge.com, and send with payment to the address on the form. Entry closes January 1, 2006.

*For the purposes of this CEO Challenge, Latin America is designated as South America, Central America, and the Caribbean countries.

About the CEO Marathon Challenge:
An all-inclusive program designed for CEOs and Company Presidents who race marathons (26.2 miles) that emphasizes camaraderie, friendly competition, and a true VIP experience from ‘inside the ropes’. The program will be offered at many of the major marathon races in the world, with some of these being designated as Regional CEO Marathon championships. The top CEOs will be world ranked, and invited to an exclusive training camp.

More information can be found at www.ceochallenges.com, and via Ted Kennedy at Ted@ceochallenges.com or 720-222-3043.

ABOUT ING
ING is a global financial institution of Dutch origin offering banking, insurance and asset management to over 60 million private, corporate and institutional clients in more than 50 countries. With a diverse workforce of over 113,000 people, ING comprises a broad spectrum of prominent companies that increasingly serve their clients under the ING brand.

In the U.S., the ING family of companies offer a comprehensive array of financial services to retail and institutional clients which include life insurance, retirement plans, mutual funds, managed accounts, alternative investments, direct banking, institutional investment management, annuities, employee benefits, financial planning, and reinsurance. ING holds top-tier rankings in key U.S. markets and serves over 14 million customers across the nation. For more information, visit www.ing.com

ABOUT PR Racing
PR Racing is a Miami based Health and Fitness Event Management Company devoted providing awareness to the community for improved and healthier lifestyles. As the producers of the Miami Marathon and Half Marathon and Escape to Miami Triathlon, PR Racing has established world class destination events that draw thousands of international participants to Miami-Dade County on an annual basis. PR Racing prides itself in creating opportunities for their own city and all of their neighbors to live healthier and happier through the production of fitness events.

ABOUT ING Miami Marathon and Half Marathon
The ING Miami Marathon and Half Marathon is the premier running event in South Florida. This race, which runs through the most picturesque and famous streets of Miami and Miami Beach, has earned the designation of “Best Winter Destination Marathon” by Runner’s World Magazine and “Best Sports Event” by DowntownMiami.com. The 4th annual race runs on January 29, 2006 with over 10,000 runners and walkers expected to be in Miami, Miami Beach, and Miami-Dade County. The event has created an estimated $35 million economic impact on the surrounding community. For more information, visit www.ingmiamimarathon.com or call 305-278-8668.