Posted: April 20, 2006

Triathlon: Zorrel To Become Newest Ironman Partner

Tarpon Springs, FL (April 20, 2006) – Ironman and Zorrel, a world leader is lifestyle performance apparel, are pleased to announce a multiyear agreement. The agreement establishes Zorrel as the official lifestyle apparel brand for Ironman events in the U.S. to include: Ford Ironman 70.3 California, Ford Ironman Arizona, Ford Ironman 70.3 Florida, Ford Ironman 70.3 Honu Ford Ironman Coeur d’ Alene, Ford Ironman USA Lake Placid, Subaru Ironman Canada, Ford Ironman Wisconsin, the Ford Ironman World Championship, Ford Ironman Florida and Ford Ironman World Championship 70.3.

“We are thrilled to be associated with Ironman, a premier brand and event series that attracts the finest endurance athletes from around the world,” says Eric Lee, President of Zorrel.

Zorrel is a subsidiary of Thailand’s largest textile group and has developed many garment technologies to enhance comfort in apparel. These technologies can be seen in Nautica and Tommy Hilfiger brands and some of the advancements are now proprietary to brands such as Nike and Adidas. Zorrel’s technical apparel encompasses embedded textile technologies such as moisture transport and body heat regulation. Zorrel firmly believes that their products go beyond the race course and anyone leading an active lifestyle can benefit from these advancements.

All Ironman finishers and fans will have the opportunity to choose from technical wear such as polo and t-shirts, fleece jackets and pullovers.

Andy Giancola, Sponsorship and Licensing Manager for Ironman says, “We are excited about the partnership and believe the high quality products that Zorrel produces and supplies to Ironman will continue to raise the bar for our brand.”

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World Triathlon Corporation, owners of the Ironman brand, is a Florida-based company recognized for athletic excellence, performance and success. With the addition of the Ironman 70.3 Series, Ironman now has more than 40 qualifying events worldwide.

For more information on Ironman, please visit www.ironman.com.

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