Posted: May 24, 2006

Triathlon: Toyota Motor Sales, U.S.A. Renews as Presenting Sponsor of 2006 Life Time Fitness Triathlon

Winner to Take Home $500,000 in Cash and Prizes Including 2006 Toyota Rav4

EDEN PRAIRIE, Minn., May 23 /PRNewswire/ -- Life Time Fitness, Inc. (NYSE: LTM - News), a national operator of distinctive and large health and fitness centers, today announced that Toyota Motor Sales, U.S.A. has renewed its presenting sponsorship of the 2006 Life Time Fitness Triathlon.

To be held on Saturday, July 15, at 8:00 a.m. (CDT) on a stunning urban course through Minneapolis and St. Paul, the 2006 Life Time Fitness Triathlon offers a combined cash and prize purse valued at $500,000 -- the largest in Olympic distance triathlons. First, introduced at the 2002 Life Time Fitness Triathlon, the event also features an innovative timing structure, which allows the world's top professional female and male triathletes to battle on equal ground for the first place prize -- a combined cash and prize purse valued at $200,000.

As the Life Time Fitness Triathlon Presenting Sponsor, Toyota Motor Sales, U.S.A. will award a 2006 Toyota Rav4 to the winner of the event while also highlighting the sport utility vehicle onsite.

The thrill and drama of the Life Time Fitness Triathlon will be aired nationally by NBC Sports during a 90-minute broadcast, Saturday, July 29 at 2:00 p.m. (CDT).

"We set out to establish a world class endurance event that elevated the sport of triathlon," said John Reilly, Vice President, Corporate Businesses for Life Time Fitness. "Now in our fifth year, we have set a new bar for triathlon events and with the support of Toyota as presenting sponsor, expect to continue this tradition for the long term as the sport continues its dramatic growth."

"The Life Time Fitness Triathlon attracts just the kind of consumer we seek -- active, educated and motivated," said Steve Jett, National Manager -- Truck Advertising and Engagements Marketing. "Toyota's decision to sign on again as presenting sponsor was an easy one."

A 'Battle of the Sexes' in the Making

Based upon past Life Time Fitness Triathlon course results, along with results from a number of international-distance events worldwide, the Life Time Fitness Triathlon's innovative timing structure allows the professional women to start ahead of the professional men by a predetermined amount of time, resulting in an exciting and dramatic race to the finish for the first-place $200,000 cash and prize purse.

In addition to the professional division, more than 2,500 amateur triathletes from around the world are expected to participate.

The Life Time Fitness Triathlon is a signature event of the Aquatennial, a premier, 67-year old community tradition in the Twin Cities.

For more information about the 2006 Life Time Fitness Triathlon, to register for the event or learn more about Life Time Fitness' official triathlon training programs, please visit www.ltftriathlon.com.

2006 Life Time Fitness Triathlon Sponsors

Life Time Fitness is proud to recognize the 2006 Life Time Fitness Triathlon sponsors:

Presenting Sponsor: Toyota Motor Sales, U.S.A.
Platinum: Powerade, Pioneer
Gold Sponsors: Cargill, Life Fitness, SPRI, Polar
Silver Sponsors: EAS, Baker's Breakfast, Liberty Mutual, Jennie-O
Supporting Sponsors: Gear West, Triathlete Magazine

About Toyota Motor Sales, U.S.A., Inc.
Toyota Motor Sales, U.S.A., Inc. (TMS) is the sales, marketing, distribution and customer service arm of Toyota, Lexus and Scion in the United States, marketing products and services through a network of 1,422 Toyota and Lexus dealers in 49 states. Established in 1957, TMS and its subsidiaries are also involved in distribution logistics, motorsports, and general aviation. The company's main Web site is www.toyota.com.

About Life Time Fitness, Inc.
Life Time Fitness, Inc. (NYSE: LTM - News) operates distinctive and large sports and athletic, professional fitness, family recreation and resort/spa centers. As of May 22, 2006 the Company operated 49 centers in nine states, including Arizona, Illinois, Indiana, Maryland, Michigan, Minnesota, Ohio, Texas and Virginia. The Company also provides consumers with nutritional products and supplements, the award-winning healthy lifestyle magazine, Experience Life, world-class athletic events, full-service spas, cafes, personal training consultation, health and nutrition education, and corporate wellness programs. Life Time Fitness is headquartered in Eden Prairie, Minnesota (www.lifetimefitness.com). LIFE TIME FITNESS, LIFE TIME FITNESS logo, LIFE TIME FITNESS TRIATHLON and EXPERIENCE LIFE are registered trademarks of Life Time Fitness, Inc. All other trademarks or registered trademarks are the property of their respective owners.

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